Exploration and guidance on issues that affect us all
In ten years our focus as a partnership has shifted away from a preponderance of food and drink brands to more issue-related work. We now have a healthy balance and enjoy working on projects that really matter to the world we live in.
This has taken many different shapes and forms, from national and cultural identity, to Aids education, to ethical finance, to campaigns to cut carbon emissions, to trying to understand the real nature of the glass ceiling facing career women, to exploring parents attitudes to the use of physical punishment to evaluating public service agencies who we, as taxpayers fund.
We have worked with charities, the public sector and the private sector. We believe that the private sector has a big part to play in making the world a better place and have worked with a number of large companies who genuinely wish to pursue a more ethical business vision. We help generate ideas relevant to the market sector and the concerns of customers and have developed mechanisms that can involve and galvanise both corporation and community. We are proud of the social marketing programmes we have helped some of our clients to adopt which have been to the mutual benefit of the company, its consumers and society at large. We have also worked on a number of projects that have informed and inspired company vision and working practices.
We are always open to briefs that have a public or socio-ethical dimension, contact yvonne@cre8ive.net
